Over the past month, we’ve discussed the differences between male and female INTJ introversion and intuition. Today, we will discuss both the thinking and feeling functions of INTJ cognition. Honestly, we all know the general consensus on this states that women are emotional and irrational, and men are logical and
Over the past two weeks, we have discussed building customer affinity by utilizing a knowledge of Myers-Briggs typology. Last week, we briefly covered the eight cognitive functions and how targeted branding efforts, focused on meeting the needs of each function, can help to build deeper connections with customers. Today, we
Two weeks ago, we began discussing the differences between male and female INTJs, starting with the discussion of introversion in men and women. Today’s post continues to examine intuition and how this function is both expressed and viewed through the lens of gender. For rationals, it’s easy to dismiss intuition as
Welcome to part 2 of the Building Affinity through MBTI series. If you missed part one where we talked about customer- centricity, be sure to catch up here. Okay, now that we’ve got the basics covered, let’s talk about why the Myers-Briggs Type Indicator can help you build affinity with
Building Customer Affinity Through MBTI Because I am a business/data analyst, it’s tempting for me to believe that data is the savior of, well, everything. Unfortunately, that’s not the case. It is especially not the case in the area of marketing and customer engagement. After all the data is collected,
It’s back to school time! Even if you’re not in school, sometimes, you just want to work, work, work, work, work… So this month’s INTJ playlist is one you can listen to when you need to focus, but want some non-distracting background noise. Click here for the full playlist, or
